Meclabe Group was a conglomerate of 11 independent companies owned by Mecalbe, all working within the same value chain linked to the metal sector and specialized in producing components for the Automotive, Hydraulic, Pneumatic, and Home Appliance markets. Mecalbe contacted Mito to shape a unified vision for the group, aiming to create a new reality that would allow them to project themselves as a brand and grow as a business.
At Mito, we have had the pleasure of assisting them in the definition, articulation, and realization of the project; building a new reality with a unified vision and a brand architecture that enables them to evolve with a clear and consistent message to the market. Today, Mek has become the largest industrial company in Bajo Deba, growing its turnover from €25M to €80M.